Marketing survey – help us find out what works best for consulting engineers

Canadian Consulting Engineer is publishing an article on marketing for the upcoming August-September issue. What’s the most effective way your firm has found to get business? Spend just a couple of minutes to answer the brief questionnaire and take part in our informal survey.

You can either print out a hard copy of this article, indicate your responses and fax to the editor, Bronwen Parsons at 416 442-2214
OR
cut and paste the document into a Word document, insert your responses, and e-mail to bparsons@ccemag.com

Replies by July 8 please.

Q. In the past two years, what tools does your firm do to get business?
Check all that apply with “Yes,” or “Y”

 Brochures
 Web sites
 Newsletters to clients
 Advertisements
 Cold calls – telephone
 Referrals
 Repeat business
 Responding to Proposal Calls
 Personal acquaintance

Q. How important do you think the following are in promoting your firm and ensuring your order books are full?
Rate each on a scale of 1 to 3, or indicate n/a (non-applicable).

1 = essential
2 = quite important
3 = not important

 Brochures
 Web sites
 Newsletters to clients
 Advertisements
 Cold calls – telephone
 Referrals – from associations
 Referrals – from other clients, etc.
 Repeat business
 Responding to Proposal Calls
 Personal acquaintance
 Reception area
 Friendly receptionist
 Accessible office location

Size of firm
Check which applies with “Yes” or “Y”
Small – 1-16 people
Medium – 16-50 people
Large – 50 plus employees

THANK YOU